General VA – Social Media Buying/Facebook Ads
Confidential
📍 Remote💰 NegotiableSocial MediaFull-TimeAgency
About the role
Scope & Responsibilities
Meta Ads Management: Publish and manage Meta ad campaigns (Facebook & Instagram); set up campaign objectives including boost, reach, engagement, traffic, and conversions; monitor active campaigns and flag or adjust underperformers; ensure campaigns are properly configured so budget delivers as intended
Invoicing: Create and send invoices to clients; ensure invoices are accurate, on time, and properly tracked
Reporting: Build and maintain performance reports in Google Sheets; send daily reports to all clients; prepare and deliver monthly ads reporting; track key metrics (reach, spend, cost per result, engagement, conversions); present results in a clean, organized format
Must-Have Skills
Experience with Meta Ads Manager (creating, launching, and optimizing campaigns)
Solid understanding of campaign objectives and when to use each
Proficiency in Google Sheets (building reports, formulas, clean formatting)
Experience with invoicing and basic billing accuracy
Strong attention to detail and consistency
Clear communicator who can present numbers simply